Audi Showroom Launch, Dubai

Audi opened a new showroom in Dubai in 2012 and wanted to launch it with an event that would be long remembered.
To work on the production, Dubai lead agency Mamemo called on our strategic partner – HEAD OF EVENT GmbH.
The screen we had to produce for was 50 meters wide, curved and tilted, which was a challenge for everyone.
Performers used it as dancefloor and musical instrument.
Over 500 invited guests attended, Jennifer Lopez was a special guest that evening.

Audi eröffnete 2012 einen neuen Showroom in Dubai und plante ein Ereignis, das lange in Erinnerung bleiben würde. Um die Produktion zu realisieren, beauftragte die ortsansässige Lead-Agentur Mamemo unseren strategischen Partner HEAD OF EVENT GmbH. Die gebogene und geneigte Projektionsfläche erstreckte sich über eine Breite von 50 Metern. Live-Action Performer nutzten diese als Bühne und “Musikinstrument”.
Über 500 geladene Gäste haben teil genommen. Jennifer Lopez war Stargast an diesem Abend.

3d animation – Compositing – Watchout Programming

Audi_6_600

rehearsal – drums

rehearsal - connect

rehearsal – connect

rehearsal - countdown

rehearsal – countdown

rehearsal - graphics

rehearsal – graphics

keyframes

can there ever be enough keyframes?